The aim of this work is to assess the degree of customer satisfaction in the banking sector in Mongolia based on customer perceptions of service quality. The questionnaire was personally conducted on a sample of 150 bank customers. This document makes a useful contribution since there are only a few studies devoted to assessing the quality of service in the banking sector of Mongolia. Results based on three different independent variables showed that all of these variables influenced consumer satisfaction in the Mongolian banking sector.
by Onon Bayarsaihan | Gendendamba Nerguibaatar | Nyamsuren Delgertsogt ""Customer Satisfaction: A Case Study of Mongolia Banking Sector""
Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-4 | Issue-2 , February 2020,
URL: https://www.ijtsrd.com/papers/ijtsrd29882.pdf
Paper Url : https://www.ijtsrd.com/management/management-development/29882/customer-satisfaction-a-case-study-of-mongolia-banking-sector/onon-bayarsaihan
ugclistedjournals, indexedjournal, paperpublication
No comments:
Post a Comment