
The top newspapers like New York Times, HuffingtonPost, Times magazine are also affected and willing to proceed for changes. The most of historic newspaper Medias are concentrating on digital platform from being destroyed in competitive world. The online subscriptions are given in suitable prices to end users readers having special discounts, offers etc. Using data analytics in offline media can lead to increase number of conversion to upcoming trend in gradual way.
by Mr. Dinesh D. Kudache "Using Data Analytics in Journalism Media Systems"
Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Special Issue | International Conference on Digital Economy and its Impact on Business and Industry , October 2018,
Direct URL: http://www.ijtsrd.com/management/marketing-management/18713/using-data-analytics-in-journalism-media-systems/mr-dinesh-d-kudache
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