In the 21st century, companies operate in an ever changing environment, so it is important to improve the elements of an organization's marketing mix. To start a business successfully and survive, you need to provide services that can meet the needs of consumers. It is important make decisions and actions related to the products provided, their price, place...
Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts
Thursday, 14 October 2021
Tuesday, 12 October 2021
The Role of Marketing Metrics in Digital Era An Overview
Team IJTSRD
October 12, 2021
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Many business sectors are being reshaped at an astounding pace, fuelled predominantly by new digital innovations. In times of radical innovation, companies are always faced with a mixture of risks and opportunities. Traditionally, the ones with the best ability to adapt to continuously changing environments today have always been tomorrow's winners. There's...
Thursday, 7 October 2021
The Role of Green Marketing and Green Brand Image in Enhancing Purchase Intention
Team IJTSRD
October 07, 2021
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People are starting to become aware by starting to buy products that do not add to the environmental damage. People also switch to buying products that use basic ingredients that do not damage the environment or in other words environmentally friendly materials. This article will discuss Green Marketing, Green Brand Image, and Green Perceive Value which are...
Tuesday, 31 August 2021
Best Brand in the World
Team IJTSRD
August 31, 2021
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The article analyzes the concept of the brand, the advantages and disadvantages of the brand, the best brands in the world. The article states that a brand is a graphic mark, word or phrase that denotes and distinguishes goods belonging to one company from goods belonging to another company. The brand is one of the elements of marketing, advertising. Brand may...
Thursday, 26 August 2021
Use of Social Media in the Marketing of Agricultural Products and Efficiency in the Cost of Advertisement of Agricultural Products in South West Nigeria
Team IJTSRD
August 26, 2021
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The study sought to determine the extent to which the usage of social media in the marketing of agricultural products in South West Nigeria can enhance efficiency in the cost of marketing agricultural products. It employed the survey research design to collect data with the help of a structured questionnaire to elicit information from respondents selected from...
Monday, 16 August 2021
A Review Article Branding Dental Clinic through Corporate Social Responsibility CSR
Team IJTSRD
August 16, 2021
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This article reviews the link between corporate social responsibility CSR , brand awareness, brand image, brand satisfaction, and brand loyalty. It would help provide evidence for CSR management and determine CSRs importance for the performance of dental clinics. In their efforts to increase CSR practices and communication to respond to patients demands and...
Strategic Management in Oral Care Product Market A Case Study of Colgate Palmolive Thailand Limited
Team IJTSRD
August 16, 2021
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Colgate is a Colgate Palmolive product line manufacturer, which produces, markets, and distributes oral care products like toothpaste, toothbrushes, mouthwash, and dental floss. In the year of accelerating growth, 2018, net revenues increased by 1.0 percent, whether from organic or net sales. The companys goal is to make the world a better place by providing...